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avatar for Katrina Bekessy

Katrina Bekessy

R/GA
VP, Technology + Design
As VP, Technology & Design, Katrina operates at the convergence where creativity meets technology. She is accountable for technical strategy and implementation across a variety of channels including data-driven applications, websites, social, mobile, and enterprise-level systems. She is also responsible for facilitating creative and planning teams in uncovering technology-driven insights to drive new opportunities for growth and greater ROI for our clients – which have included Walmart, L’Oreal, and McCormick.

Katrina joined R/GA in 2009 after taking a break from the business world to pursue more academic endeavors in technology as a student, grant projects researcher, and web instructor. Prior to that, her work was focused on grassroots technical operations for several small businesses and agencies as well as B2B companies developing internal software and architecture.

Katrina received a BA in Advertising and Multimedia Design from Pepperdine University in California and a MFA in Design and Technology from Parsons The New School for Design in NYC. Her thesis work was focused on ubiquitous computing and how “smart” objects change how people interact with their environments. As a person who is curious about everything, she loves all things DIY and working with kids to get them curious about tech.

My Speakers Sessions

Tuesday, November 19
 

1:00pm