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Tuesday, November 19 • 1:00pm - 1:45pm
Successful Digital Transformation from the Inside-Out

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Digital transformation should always result in providing a better experience and overall value for customers. However, businesses can’t truly transform what they offer to customers externally without committing to transform teams, processes, and priorities internally. In this session, R/GA Austin’s VP of Technology and Design, Katrina Bekessy will share her experience and insights on the necessary steps a company should take to evolve inside and out.

Speakers
avatar for Katrina Bekessy

Katrina Bekessy

VP, Technology + Design, R/GA
As VP, Technology & Design, Katrina operates at the convergence where creativity meets technology. She is accountable for technical strategy and implementation across a variety of channels including data-driven applications, websites, social, mobile, and enterprise-level systems... Read More →


Tuesday November 19, 2019 1:00pm - 1:45pm
19A

Attendees (26)