As Facebook, Twitter and other social platforms take heat for ill-fated privacy policies and stances on advertising, companies should revisit fundamental social media strategies and tactics. Anvil President & Founder Kent Lewis will outline ten social strategies to help maximize awareness and engagement for 2019 and beyond. This session will cover a mix of new channels, content formats and new ways to leverage social to build thought-leadership, engage customers and prospects alike. From this session, you will learn how to apply evolving techniques like live streaming, podcasting and influencer marketing to create a more compelling social presence.
